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Research with Children
Child Consumer Behavior Lab

Thank you for visiting our website! Here, you'll find more information about who we are and the work we're doing with children to better understand how we develop as decision makers.

WHO WE ARE

The Child Consumer Behavior Lab is led by Dr. Margaret Echelbarger. Lab members seek to understand how children develop as decision makers with the goal to improve well-being across the lifespan.

Want to learn how you can raise a savvy child consumer? Follow us on Instagram at @RaisingGoodConsumers

NEW SIGN UP LINK COMING!

HOW IT WORKS

We conduct studies with children as young as 4 years of age via Zoom. Our studies typically ask children to listen to stories and respond to a series of questions. Each study is designed to be interactive and fun, and studies last approximately 5-20 minutes.

All studies require access to a laptop or desktop computer that will allow your child(ren) to easily see our stories and questions. We're happy to answer any questions that you may have about the compatibility of your technology with our studies. Please email Dr. Margaret Echelbarger (echelbarger@wisc.edu).

We also invite parents to remain present during study sessions; however, we ask that they do not intervene. If you are a parent or legal guardian with children and would like more information about participating in our child decision making studies, please complete the form at the link below and we will follow up with you when studies for your child(ren) become available!

NEW SIGN UP LINK COMING!

RESEARCH TEAM

Dr. Margaret Echelbarger

Lab Director

(she/her)

CURRENT ONLINE STUDIES

New studies coming soon!

FORMER STONY BROOK LAB MEMBERS

Teasia Crenshaw, undergraduate research assistant

Lucas Flinton, undergraduate research assistant 

Eva Genovese, Business Honors Program

Sophia Goodkin, undergraduate research assistant

Julissa Hernandez Villatoro, senior research assistant

Sher May Hue, Business Honors Program

Andrew Hui, undergraduate research assistant

Rhea Kapoor, undergraduate research assistant

Katie Kong, undergraduate research assistant

Esther Kwon, undergraduate research assistant

Darya Likhacheva, PhD student, Youth Research Seminar 

Samantha Navarro, senior research assistant

Cassidy Oliver, undergraduate research assistant

Tracy Radsvick, PhD student

Lauren Rothburd, undergraduate research assistant

Shania Squires, Business Honors Program

Nick Takemoto, undergraduate research assistant

Valeria Vasquez Restrepo, undergraduate research assistant

Aimee Wadolowski, undergraduate research assistant

Grace Zhao, undergraduate research assistant

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