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Research with Children
Child Consumer Behavior Lab

Thank you for visiting our website! Here, you'll find more information about who we are and the work we're doing with children to better understand how we develop as decision makers.

WHO WE ARE

The Child Consumer Behavior Lab at Stony Brook University is led by Dr. Margaret Echelbarger, an assistant professor in the marketing area. As part of the Stony Brook University's College of Business, the Child Consumer Behavior Lab members seek to understand how children develop as decision makers with the goal to improve well-being across the lifespan.

Want to learn how you can raise a savvy child consumer? Follow us on Instagram at @RaisingGoodConsumers

HOW IT WORKS

We conduct studies with children as young as 4 years of age via Zoom. Our studies typically ask children to listen to stories and respond to a series of questions. Each study is designed to be interactive and fun, and studies last approximately 5-20 minutes.

All studies require access to a laptop or desktop computer that will allow your child(ren) to easily see our stories and questions. We're happy to answer any questions that you may have about the compatibility of your technology with our studies. Please email Dr. Margaret Echelbarger (margaret.echelbarger@stonybrook.edu) or the Child Consumer Behavior Lab (ccbl@stonybrook.edu) with any questions.

We also invite parents to remain present during study sessions; however, we ask that they do not intervene. If you are a parent or legal guardian with children and would like more information about participating in our child decision making studies, please complete the form at the link below and we will follow up with you when studies for your child(ren) become available!

RESEARCH TEAM

Dr. Margaret Echelbarger

Lab Director

(she/her)

Lucas Flinton

Research Assistant 

(he/him)

Sophia Goodkin

Research Assistant 

(she/her)

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Julissa

Hernandez Villatoro 

Senior Research Assistant

(she/her)

Samantha Navarro 

Senior Research Assistant

(she/her)

Valeria

Vasquez Restrepo 

Research Assistant

(she/her)

Grace Zhao

Research Assistant

(she/her)

BUSINESS HONORS PROGRAM

Shania Squires

BHP Student

(she/her)

CURRENT ONLINE STUDIES

Children's Decision Making #1 (IRB2023-00104)

We’re recruiting children 5-8 years of age to help us learn more about how people think about others based on the resources they can access. This study will take place on Zoom and should require approximately 10 minutes. 

Children's Decision Making #2 (IRB2023-00104)

We’re recruiting children 7-10 years of age to help us learn more about how people track resource that are exchanged between others. This study will take place on Zoom and should require approximately 10 minutes. 

Ownership Study (IRB2023-00513)

We’re recruiting children 8-11 years of age and their parents to help us learn how people develop feelings about ownership. This study will take place on Zoom and should require approximately 20 minutes. 

FORMER LAB MEMBERS

Teasia Crenshaw, undergraduate research assistant

Eva Genovese, Business Honors Program

Sher May Hue, Business Honors Program

Andrew Hui, undergraduate research assistant

Rhea Kapoor, undergraduate research assistant

Katie Kong, undergraduate research assistant

Esther Kwon, undergraduate research assistant

Cassidy Oliver, undergraduate research assistant

Tracy Radsvick, PhD student

Lauren Rothburd, undergraduate research assistant

Nick Takemoto, undergraduate research assistant

Aimee Wadolowski, undergraduate research assistant

© 2021 by Margaret Echelbarger. 

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